Custom Logo Designs – For Brand Building

The science of logo design is one of the most exaggerated aspects behind the process of developing a logo. It’s commonly connected exclusively with the choice of colors used in logo design but is not limited to that extent but actually much more than that. A logo is an integral part of a company’s corporate identity. Familiarity is significant to growing business. A uniquely tailored logo design can increase your company’s identity and help you to acquire instant recognition.

Logo design is a primary element as it is the fundamental part of all your marketing and promotional materials. Your logo resides on your brochure, flyer, business cards, presentation folder, envelope, letterhead or any other business stationary. A unique logo increases awareness about your business making the observer curious and engaged. Logos can be any image, text or combination of both which is related and reflects your brand image. Mostly logos are of three types.

1. Text Logo :
Many companies opt for textual logo which is developed by using custom font styles. Text logos are the simplest kind of logos as it reflects direct image of your business. They are easy to remember. Many corporate logo design samples are examples of text logos such as Google, Microsoft and much more.

2. Symbol Logo :
Symbolic logo designs use specific symbols to mention the company or business. Symbol logos are solely designs which stand for your business. It is very important to choose these type of logos carefully because if you choose wrong image that does not help people to identify you then its just a wastage of time and money. Many brands like Nike, Addidas,UNICEF etc is using symbol logos. Remember that if you are using symbolic logo your symbol should be powerful enough that people should at once recognize your brand.

3. Combination Logo: 
A combination of symbol and text is known as combination logo. These type of logos are very easy to retrieve. It involves company name and symbol.

It all depends on a company what option they want to go for their company. Whatever type you select, your logo design should not be complex, but simple that speaks volume for your business.

Logo designing is brainstorming process. You need skilled designer to get the best logo design  for you. But it is a very fussing way to search for such a designer and deal with him and get into long conversations. Such a process becomes tedious and time consuming. YourDesignPick is the most affordable and quick way to get your desired design in a hassle free way. YourDesignPick gives you opportunity to choose your desires graphic design, print design and web design from large inventory which is updated daily. YourDesignPick provides ready availability of graphic designs, print designs, web designs with 100% free customization. It is really a hassle free way with just three steps you can get your required designs.

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Need of Custom Business Cards for effective branding

Buying a custom business card design is apparently not too difficult task but still it could be much more easier and beneficial if you knew the metrics to checkout before you actually do it.

Here are 4 essential things you should consider while buying a custom business card design:

1. Shape of Your Desired Business Card
2. Print material
3. Business Card Size &
4. Design format

Shape of your business card:

There are two types of business cards by shape, either die-cut or conventional business card. Before you get a custom business card design, bear in mind which one you want for your business and create your design brief accordingly.

  • Die-cut business cards

    Die-cut business cards are special type of business cards which are not rectangular in shape. Die-cut business cards need to be printed using more sophisticated printing machinery and hence if you choose a design suitable for die-cut business card, it will cost you more than conventional business cards. Die-cut business cards come in various shapes ranging from simple circle to undefined ones. So you will also need to specify its shape and dimensions in your design brief for a perfect custom design.

  • Conventional business cards

    Conventional business cards are simple rectangle shaped business cards. Almost of them are same in size, usually 3.5×2 inches. However, if you want some twist with it, you can opt for different print materials other than regular paper. So if you are going for conventional business card, also specify its size and material in your design brief. It will help designers prepare the best design for you.image

Business card print material:

By the types of material, there are many possibilities for business cards but consider your budget and estimate the cost for your preferred type of business card material. It will help you figure out what’s the best type of business card for you. Based upon type of used material, there are following types of business cards:

  • Paper business cards

    Paper business cards are easily available anywhere both online and offline. If you are considering cost-effectiveness, regular paper business cards are quite cheaper compared to all other types of business cards. Paper business cards can be textured, glossy, matte or regular finished. Choose the one that suits best to your business personality & budget and get your business card design made accordingly.

  • Plastic business cards

    Plastic business card can be transparent or non-transparent. Though transparent plastic business cards look quite appealing, you should bear in mind that such cards are usable only with one of its side. As you print on one side, another side of card will become useless for design purpose. So choose transparent business card designs only if you need fewer details to be displayed and a simple business card design with minimal graphics. Also specify in your brief if you need business card design for transparent plastic material or the regular plastic material.

  • Metal business cards

    In very rare case, metal business cards are advised as they are quite costly and hard to carry with and handover to others. If you are a kind of business that is rough and sluggish in nature, metal business cards can be ideal for you, otherwise it’s not recommended at all.

  • Wooden business cards

    Wooden business cards are beautiful and looks sophisticated. So if you are running a highly professional business related to luxurious entities, you can go for wooden business cards. For example, an interior designer’s business card would look great if its made of wooden material. If you are to choose wood as print material for your business card, ask your designers for business card mock ups made using wooden material.

If you have any other material in your mind other than paper for your business card, Ask your printers first if they provide prints on that materials or not.

In either case they do provide or not, clearly describe in your design brief which kind of material you are going to use for your business card.

Also ask your designers to give you design previews for the very same material. For example, if you are going to have letterpress business cards ask for letterpress business card mock ups instead of plain designs. It will give you better idea of how it will actually look.

Business card size:

Usually business card size is 3.5×2 inches but standard business card sizes around the world are matter of variation. See the following Wikipedia table to know more about it. In your design brief, include your business card size too:

Design format:

When you buy business card design online, one of the major problem you might face is incompatible design format. The business card design provided by your design should be in a printable format and for that you have to consider following tips:

Get bleed area included in design:

Bleed area is extra part (additional border space) of design that is kept as blank design space to accommodate with unwanted cutouts in design. Bleed area will save you from design cutouts when you get your business card design is actually printed. Also it will be useful later when you need to change business card size slightly.

Make sure the design format you get is print-friendly:

To ensure print-friendliness of your design,

1. consider the file format &

2. Consider image mode of design.

Most widely used print formats are .psd, .eps, .tif, .jpeg, .ai, .pdf and .png. Ask your designer which of these formats will be available to you and discuss with your printers if they could use it for their prints. Image mode can be CMYK, RGB or any other standard image mode but most widely used is CMYK. So make sure that business card design supplied to you will be in CMYK mode only.

As you have chosen every aspect for your ideal business card design, now you can move to your designer and get your business card custom designed. There are several leading graphic designing companies available in market providing designing services for business and individual purpose. From their design portfolio, you can choose from 1000s of ready-made design samples and customize it as per your needs, all at quite an affordable prices. So before you start searching for best graphic design company offering creative, keep the above things in mind for stellar brand identity.

Importance of Creative & Eye-Catchy Graphic Designing

Graphic design basically is visual problem solving using text and/or graphical elements. Your aim is to create something that is pleasing to the eye, and gets the attention of the viewer. But things can’t just look cool.

Web design is a relatively new profession compared to other forms of design, due to the youth of our medium. As with any design discipline, there are aspects of the Web design process that are unique to the medium, such as screen resolution, additive color spaces and image compression. But too often these more unique details override our sense of the bigger picture. We focus on the fact that it is Web design and push aside core design concepts that can make any project stronger without interfering in the more technical considerations later on.

Graphic design has often looked as an intellectual model. We long to infuse our work with the same kind of dense theoretical knowledge and the same kind of broad ranging, legendary critiques. But we’re not architects. We’re graphic designers. Our role is less defined. We cross between print and web, 2-D and 3-D. Our work is easier to produce and more ephemeral. This fluidity, coupled with a discipline-wide pragmatic streak, makes it difficult to establish a defined body of graphic design theory.

Graphic design implementation is a continuous process of enhancing your creative mind to create a piece of design. There are numbers of different forms of art related to the field developed or invented by different creative thinker. You must go with the trend, study their concept, make your own hypothesis and integrate your prior and new knowledge.

Elements of graphic design:

  • Consistency
  • Alignment
  • Contrast
  • Proximity

Inclining your lifestyle in the world of graphic design is a way of exercising your creative thinking. Creative people like graphic designers know when it comes to creating artistic works. A dedicated designer who treats graphic designing as part of his life doesn’t look after the number of money; it is on the number of people whom he made inspired. Not the number of projects he made for a certain clients but the number of masterpieces seen by the creative world. This is where the curious side of the principles of graphic design will be implemented.